Final Expense Lead Pricing: $55 per Lead, 10 Lead Minimum

Inbound Final Expense Leads charges $55 per lead with a 10 lead minimum, so a first order is $550. A lead is a live call from a senior who called in about final expense coverage, lasting 90 seconds or more with you; shorter calls are never billed. You choose the states and hours.

Questions? Call (470) 597-3831

Pay per call

$55 per lead

10 lead minimum ($550) ยท Billed only on calls of 90+ seconds

What does $55 per lead include?

$55 buys one billable lead: one live inbound final expense call from a senior who called in about final expense coverage, that stays connected with you for 90 seconds or longer. The call rings the phone number you give us, in the states you choose, during the hours you choose.

The price is the per-lead price and the minimum order. That is the whole pricing model.

Why inbound calls?

Your $55 buys a call from a senior who chose to pick up the phone to ask about final expense coverage. You pay for a person who reached out, not a record you still have to dial. See what Inbound calls are.

What is the 90 second rule?

Only calls that last 90 seconds or more with you are billed. Shorter calls are never billed and do not use up your order. The full explanation, including how to check calls against your own phone, is on what counts as a billable final expense call.

What is not billed?

Any call shorter than 90 seconds is not billed. That is the only billing exception in the offer. We do not promise refunds or credits beyond this rule, so please read it before you buy and call us if anything is unclear.

Why is there a 10 lead minimum?

Ten leads give you enough calls to judge the service on more than one or two conversations, and make the setup of your states, hours and phone number worth doing. The first order is $550 for 10 leads at $55 each.

How do I reorder?

When your leads are used, you choose whether to buy more. There is no automatic plan and no contract to cancel. Use the Get My Inbound Leads button again, or call (470) 597-3831 if you want to change your states or hours first.

To see what an order could mean for you, enter your own close rate and commission in the final expense lead cost calculator. It estimates total lead cost, expected sales, cost per sale and return.

How do I pay?

The Get My Inbound Leads button shows your order summary, then you call (470) 597-3831 to place the order. The site has no forms to fill in. Once your order is placed, we confirm your states, call hours and the number your calls should ring.

What exactly do I get when I order?

Each lead is one live inbound call from a senior who called in about final expense coverage, sent to your phone in your states and hours and billed only when it passes 90 seconds. There is no contract, calls usually start within 3 to 7 business days, and you can ask anything first at (470) 597-3831.

What you get

  • Live inbound calls from seniors who called in about final expense coverage
  • Calls only from your states, only in your hours
  • Billed only when a call passes 90 seconds
  • No contract
  • Calls usually start in 3 to 7 business days
  • Questions answered at (470) 597-3831

What happens in the first week after I order?

After you order, we confirm your states, call hours and the number your calls should ring, and calls usually start within 3 to 7 business days. Use those days to get ready: test the phone you will answer on, open your quoting tool, and check that your licenses are active in every state you picked.

Once calls start, they ring live during your chosen hours. Each call that lasts 90 seconds or longer with you counts toward your order; shorter calls do not. When your leads are used, you decide whether to reorder. The full walk-through is on how inbound final expense leads work.

  1. 1

    Order

    Use the Get My Inbound Leads button.

  2. 2

    We confirm

    Your states, hours and the number calls ring.

  3. 3

    Calls start

    Usually in 3 to 7 business days.

  4. 4

    Billed past 90 seconds

    Shorter calls are never billed.

  5. 5

    Reorder

    Only when you want more calls.

What should I have in place before I order?

You need four things: a license in every state you pick, a phone you can answer live, call hours you can fully cover, and a simple way to track results. Each one protects the value of your order. A call from a state where you are not licensed is a call you cannot write, and a missed call is a missed conversation.

If you are unsure about states, read final expense leads by state before you choose. If you are unsure about hours, start with a shorter window you know you can keep. You can change your states or hours later by calling (470) 597-3831.

Before you order

  • A license in every state you pick
  • A phone you can answer live
  • Call hours you can fully cover
  • A way to track results (log or spreadsheet)

Estimate your cost per sale with the lead cost calculator

How do I estimate what an order could return?

Use your own close rate and average commission in the final expense lead cost calculator. It starts from the per-lead price on this page and shows your total lead cost, expected sales, cost per sale and estimated return. We do not publish close rates or income figures, because they depend on the agent, the states and the hours.

If you have no history yet, try a few cautious inputs and a few hopeful ones to see the range. Then compare the calculator against your real results once your first order is used, using the method in how to track final expense lead results.

Can I pause or stop?

Yes. There is no long-term contract, so you can stop simply by not reordering. Nothing renews on its own. If your schedule changes while an order is running, call (470) 597-3831 to talk about your hours or states.

Because calls ring live, the cleanest way to protect your order is to set hours you can cover from the start. If you know you will be away, tell us before calls begin.

Is this the same as a live transfer life insurance lead?

It is a live call, but it is only for final expense coverage. Some vendors sell live transfers across many life insurance products; ours are seniors who called in about final expense coverage. The difference is explained on live transfer life insurance leads, and how inbound calls compare with other lead types is on how to choose final expense leads.

Do I need a license to buy?

Yes. You should hold an active life insurance license in every state you pick, because each state requires agents to be licensed where they sell. Calls come only from the states you choose, so your license list and your state list should match.

If you are adding a state, finish the licensing step first and then tell us to add it. The guide on whether you need a license to buy final expense leads explains how licensing works with live calls, and final expense leads by state lists each state's insurance department.

How it works

  1. 1

    Get your first leads

    Review your order, then call (470) 597-3831 to place it.

  2. 2

    Pick your states and call hours

    We confirm your states, hours and the number your calls ring.

  3. 3

    Calls start in 3 to 7 business days

    Seniors who called about final expense coverage are routed live to your phone.

  4. 4

    Only calls over 90 seconds are billed

    Short calls and hang-ups are never billed.

Who is this for, and who is it not for?

Who it's for

Licensed final expense agents and agencies who can answer calls live in their chosen hours.

Who it's not for

Agents who cannot pick up live calls during those hours, or anyone not licensed in the states they choose.

Frequently asked questions

What is the price per final expense lead?

$55 per billable lead.

What is the smallest order?

10 leads, or $550.

What makes a call billable?

The call lasts 90 seconds or longer with you.

Do I pay for calls under 90 seconds?

No. Calls under 90 seconds are never billed.

Are there refunds or credits for other reasons?

The offer includes only the 90 second rule. No other refunds or credits are promised.

Do I have to sign a contract?

No. There is no long-term contract. You reorder when you want.

Where do the calls come from?

Seniors respond to our advertising and call in about final expense coverage.

Last updated

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Questions? Call (470) 597-3831