Final Expense Pay Per Call: How It Works

Inbound Final Expense Leads works on a pay per call basis: you pay for each billable call, and a call is billable only when it lasts 90 seconds or longer. You do not pay for rings, hang-ups or records. The calls come from seniors who called in about final expense coverage.

Questions? Call (470) 597-3831

What does pay per call mean in final expense?

Pay per call means you pay for calls that meet the stated billing rule, rather than contact records. With Inbound Final Expense Leads, each call lasting 90 seconds or longer counts as one lead. Read inbound final expense leads vs other lead types to compare billing models.

What counts as a billable call?

A call is billable only when it lasts 90 seconds or longer. If the caller hangs up, dials the wrong number or the connection drops before 90 seconds, the call is not billed. That threshold is the one rule that decides what you pay for. The full rule, including how duration is measured, lives on what counts as a billable call.

Why use a 90 second rule?

A 90 second rule separates conversations from noise. In the first seconds of any call, many things can happen that have nothing to do with a real conversation: a pocket dial, a wrong number, a caller who meant to dial someone else. A short buffer filters those out so you only pay once the call has become a real exchange. The term is explained on what is a 90 second buffer on final expense calls.

What happens to calls under 90 seconds?

Calls under 90 seconds are never billed. You still received the call, and you can still help the caller if they call back, but it does not count toward what you pay. Read the short answer on what happens if a final expense call is under 90 seconds.

How do I order pay per call leads?

You order a number of leads up front, choose your states and hours, and calls start coming in, usually within 3 to 7 business days. Each billable call counts as one lead toward your order. The order button opens an order summary first so you can review the details before you call to order. The price and order minimum are listed on the pricing page. See pricing there before you order.

Is there a contract with pay per call?

No. There is no long-term contract. You place an order, receive your calls, and decide whether to order again. That keeps your spend in your control. Solo agents and agencies are both welcome.

How does pay per call compare with buying lead lists?

With a lead list, you pay for each record whether or not you reach the person. With pay per call, you pay for calls that reached you and lasted 90 seconds or longer. The list model puts the work of reaching people on you; the call model puts you in conversations from the start. For a full comparison, see final expense leads: live calls vs lead lists and Inbound leads vs aged final expense leads.

How do I get the most from pay per call?

Get the most from pay per call by being available. Keep your phone free during your hours, answer promptly, and have your quoting tools ready. Choose states where you hold an active license and hours you can truly cover. Helpful guides: how to choose your final expense call hours, how many final expense calls can you expect per day and how inbound final expense leads work.

Who is pay per call a good fit for?

Pay per call fits licensed final expense agents and agencies who prefer to spend their hours talking rather than dialing, and who can keep their phone free during set hours. It suits agents who want spend tied to real conversations instead of records. It is not a fit if you cannot answer reliably during your hours, or if you are not licensed in the states you plan to choose. Solo agents and agencies are both welcome, and calls usually start within 3 to 7 business days.

Frequently asked questions

Do I pay for every call I receive?

No. You pay only for billable calls, which are calls that last 90 seconds or longer.

Is there a monthly fee?

No. You pay per billable call on the leads you order. There is no long-term contract.

Where can I see the price?

The price and order minimum are on the pricing page and in the order summary before you order.

Where do pay per call leads come from?

Seniors respond to our advertising and call in about final expense coverage.

How soon do calls start?

Calls usually start within 3 to 7 business days. Questions? Call (470) 597-3831.

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